Sequoyah A. Glenn, MBA bka DataBae aka Queen Quoyah has created her own lane within the space of advertising by activating her passion of being as analytical as she is creative. Sequoyah’s 10-year career spans across various media and entertainment companies + an ad agency where she was the first and only researcher.
Sequoyah’s career has allowed her to learn the business – what do customers need in a partner, what do their customers need in a brand, and how to drive positive results with anything she touches. Sequoyah’s strategy and insights have led to the successful campaigns of some of the biggest brands known across the US, as well as brands we hold close to our hearts within local communities throughout the Southeast.
In 2019, Sequoyah went on to found the Black Marketers Coalition, an organization believing the importance of building relationships first, and doing business second. When she’s not leading the BMC, she’s rolling her sleeves up for her board appointments such as Data Lead at The A Pledge, an Advisor to the Multicultural Insights Collective, and the University of South Florida’s Customer Experience Certificate program.
Sequoyah is committed to a life of learning, by listening empathetically to others, being kind and cooperative, and by never being afraid to get uncomfortable in an effort to become a better person!